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Pacific Palisades Fires: Correcting Misinformation about LADWP’s Water System

LADWP LAUNCHES “NEIGHBORS HELPING NEIGHBORS SAVE WATER” DOOR HANGER PROGRAM

June 3, 2009

LADWP LAUNCHES “NEIGHBORS HELPING NEIGHBORS SAVE WATER”
DOOR HANGER PROGRAM

Department Asks Customers to Reduce Outdoor Watering, Fix Water Leaks
and Help Their Neighbors Do the Same

LOS ANGELES — To help raise awareness of Los Angeles’ serious water supply challenges and the growing need to conserve water in this era of climate change and drought, the Los Angeles Department of Water and Power (LADWP) has launched a “Neighbors Helping Neighbors Save Water” door hanger campaign.

On May 24, home delivery subscribers of the Los Angeles Times received a pad of “door hangers” inside a poly-wrapped bag with an explanation of the campaign and a list of the top prohibited uses of water in Los Angeles.  Last Sunday, May 31, home delivery subscribers of the Los Angeles Daily News received the same and, on June 15 La Opinion readers who buy from the newsstand will receive Spanish language versions.  The pads will also be made available to visitors of any of the 14 Los Angeles area LADWP Customer Service Centers. 

LADWP door hangers are designed to help customers encourage their neighbors not to waste water and to avoid fines associated with violations of the City’s Water Conservation Ordinance.  On one side of the door hanger is a list of four common wasteful water practices, with a checkbox for each prohibited use.  Neighbors, when they spot water being wasted on a neighbor’s property, can select the box or boxes that apply and leave the hanger anonymously on the neighbor’s door.  On the reverse side of the hanger is a list of water-savings tips and rebate information for products to help customers save. 

“The LADWP Water Conservation Team is now actively patrolling the city to spot water waste,” said David Nahai, LADWP Chief Executive Officer and General Manager.  “With the door hangers, residents can help their neighbors avoid potential violations and subsequent fines from the Team. The intent is to raise awareness and change behavior so that Angelenos will conserve water and safeguard the city’s water supply.“

The door hangers’ messaging includes a list of four common ways water is wasted outdoors, including:

  • Excess water flowing over pavement and into gutters during irrigation or car washing
    • Sprinklers are on more than twice a week
    • Sprinklers are on during the day
    • Broken or leaky sprinkler

The door hanger campaign is an element of the Department’s outreach campaign for mandatory water conservation measures, which began in Los Angeles on June 1.  LADWP water customers can learn all the prohibited uses of water and other specifics of mandatory water conservation by visiting www.ladwp.com or by calling 1-800-DIAL DWP. 

The Los Angeles Department of Water and Power, the nation’s largest municipal utility, provides reliable, low-cost water and power services to Los Angeles residents and businesses in an environmentally responsible manner. LADWP services about 1.4 million electric customers and 680,000 water customers in Los Angeles.

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